Documents
Acceptable Use Policy
Version 1.0.1, effective 6 November 2026. Section 3 now says in plain words that health information about any individual must not be put into the service. Replaces 1.0 of 12 September 2026. This policy is part of the Terms of Service (sections 7 and 16) and applies to every organisation and every person who uses Elixir, including guests and workspace viewers. An organisation is responsible for its users' compliance, and each user is bound by this policy through the User Terms. Section 9 gives the detail of the suspension procedure that section 7 of the Terms summarises; on everything else the order in section 16 of the Terms applies.
1. What the service is for
Elixir tracks how brands appear in search results and in the answers of AI engines and reports on it. Use it only for your organisation's own business and for the clients it serves through the service. Competitors and prospects you add are tracked as public brands; adding them gives them no rights and gives you none over them.
2. Data and results
You must not use the search results, AI-engine answers, citations, classifications, benchmarks or any other data obtained from the service, or anything derived from it, to train, fine-tune or develop any machine-learning or AI system; using the reports to assess how engines present your brand and your competitors is what the service is for and is permitted. You must not resell, sublicense, redistribute or publish the data feed, the API's output or bulk extracts, or offer them to a third party as a product or a dataset. Exports and API output may be stored for your organisation's own use and shared with the clients you serve through the service, but not cached, mirrored or scraped for resale. Sentiment, criticism, gap and comparison findings are the service's automated classifications of what other systems said; do not republish them as statements of fact about a competitor or any other third party.
3. People
Do not add a prompt, keyword, competitor or brand term that targets a private individual, and do not use the service to profile, monitor or locate a person. Do not put special category data, criminal-offence data, data about children or data regulated by sector-specific law into prompts, keywords, settings or the assistant. In particular, do not put health information about any individual, including information about a person's physical or mental health, care or treatment, into prompts, keywords, settings, uploads or the assistant.
4. The assistant and other AI features
The assistant and the features that use an AI provider produce automated output that can be wrong. Do not use them, or the service's results, to make a decision that has a legal or similarly significant effect on a person; for medical, justice, law-enforcement, immigration, credit, employment or other high-risk purposes within the meaning of the EU Artificial Intelligence Act or any equivalent UK law in force; for any use those laws prohibit; or to generate content that is unlawful, deceptive or infringes another's rights. Do not attempt to extract the service's prompts, models or classifications, do not reverse-engineer, decompile or copy the service, and do not use assistant output as training material for any AI system.
5. The API and automated access
Access the service only through its interface and, for automated access, through the API with your organisation's own keys. Do not scrape, crawl or automate the interface, and do not share, sell or transfer an API key outside your organisation. API use is subject to the rate limits documented in the service; do not exceed them or attempt to evade them. A key belongs to the organisation and must be revoked when it is exposed or when the person holding it leaves.
6. Tenancy, allowances and security
Do not attempt to reach data of another organisation, workspace or project that the service has not given you access to, to circumvent roles, seats, allowances, engine limits, spend caps or any other control, or to interfere with the service or its providers. Do not probe, scan or test the security of the service without our written consent in advance. Report a vulnerability you find to legal@elixirai.io and give us a reasonable time to fix it before disclosing it; we will not pursue good-faith research that follows this section.
7. Comparisons and competing products
Do not publish benchmarks or performance comparisons of the service without our written approval, and do not use the service's output, metric definitions or confidential information to build, train or improve a product that competes with it.
8. Providers' terms
The service collects data from search engines and data providers and uses AI providers named on the sub-processor page. Do not use the service in a way that breaches those providers' terms, for example by using the service to bypass a provider's own limits or licensing.
9. Accounts, share links and unlawful content
Give accurate account and organisation details and do not impersonate a person or an organisation. Do not put unlawful, defamatory, infringing or malicious content, or malware, into prompts, keywords, settings, reports or the assistant, and do not use a public report link or an export to deceive, harass or defraud anyone. We may preserve evidence of misuse and report unlawful conduct to the authorities.
10. How we act on misuse
Where a security threat requires it, or where we reasonably believe use of the service is likely to cause legal liability for us, our suppliers or other clients, we may suspend the affected user, feature or organisation immediately and tell you as soon as we reasonably can; we reinstate access when the matter is resolved. In every other case we give the organisation written notice describing the breach and a reasonable time, not less than ten business days, to put it right before we suspend anything, and we suspend only what is needed to stop the breach: a key, a feature or a project before an organisation. We may also remove or disable a specific input, key, share link or report that breaches this policy. This section applies to organisations; a user's account is governed by section 21 of the User Terms. Repeated or serious breach is a material breach of the Terms, which we may treat as incapable of remedy, and section 14 of the Terms applies. Fees remain payable during a suspension caused by your breach.
11. Reporting misuse and appeals
Report misuse of the service to legal@elixirai.io. An organisation whose access has been suspended may write to the same address setting out why the suspension should be lifted; we aim to reply within five business days with our decision and its reasons.
12. Changes
We publish changes to this policy on the legal index with a new version number. A material change applies as section 15 of the Terms provides; a non-material change applies on publication.
13. Contact
Legal: legal@elixirai.io. Support: hello@elixirai.io.